Not sure what to ask? Below are ready-to-use questions organised by intent. Copy any of them directly into the chat, or use them as a starting point for your own queries.

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Totals and scorecards

Get a single number with an optional comparison to the previous period.

  • "How many sessions did we get this month?"
  • "What is our current follower count on LinkedIn?"
  • "Total Google Ads spend last 7 days"
  • "How many emails did we send this quarter?"
  • "What is our overall bounce rate this month?"
  • "Total conversions across all ad platforms this week"

Visualise how a metric changes over time.

  • "Show me daily sessions for the last 30 days"
  • "Plot weekly email open rates for the past 3 months"
  • "Daily Google Ads spend trend for the last 14 days"
  • "Monthly new users over the past year"
  • "Weekly LinkedIn post impressions since January"

Comparisons

Compare metrics across platforms, time periods, or segments.

  • "Compare Google Ads vs Microsoft Ads clicks this month"
  • "How does this week compare to last week for pageviews?"
  • "Organic vs paid sessions over the last 30 days"
  • "This month vs last month: bounce rate, sessions, and conversions"
  • "Compare desktop vs mobile conversion rate"

Breakdowns and rankings

See top performers or split a metric by a dimension.

  • "Top 10 landing pages by sessions"
  • "Traffic by device category"
  • "Follower demographics by country on LinkedIn"
  • "Top 5 campaigns by ROAS in Google Ads"
  • "Sessions by source/medium, last 7 days"
  • "Top search queries by clicks in Search Console"

Page analysis

Understand how individual pages perform.

  • "What are the top exit pages?"
  • "Bounce rate for /pricing vs /features"
  • "Which pages have the longest average session duration?"
  • "Landing page performance: sessions, bounce rate, and conversions"
  • "Pages with the most impressions but lowest CTR in Search Console"

Cross-platform

Query multiple data sources in a single question.

  • "Which channel drives the most sessions?"
  • "Show me all marketing spend across platforms this month"
  • "Total clicks from Google Ads, Microsoft Ads, and organic search"
  • "Compare paid and organic traffic trends over the past 30 days"

Follow-up patterns

The chat remembers context, so you can build on previous answers:

  1. "How many sessions this month?" → get the total
  2. "Break that down by source" → see the split
  3. "Show me just organic, daily" → drill into one segment
  4. "How does that compare to last month?" → add a comparison